BUSMKTG X001 - Social Media Marketing for Small Business Owners: Introduction to Social Media Marketing
Unlock the full potential of social media marketing with our expertly designed course pathway tailored for small business owners. This introduction course explores the importance of social media for small business, delving into creating business profiles and building an understanding of different social media platforms and terminology.
Delivery Options
Online, Self-Paced: A course that is available fully online with no scheduled class sessions or fixed due dates. You can start coursework at any time and work through it independently at your own pace, within the timeframe designated. Online modules may include readings, lecture videos, assignments, quizzes and more.
Time to Completion
This course is projected to take approximately 4 hours to complete.
Course Completion Requirements
Complete all coursework requirements and pass with a score of at least 80%.
Technology Requirements
- Reliable internet
- The recommended browser for taking this course is Google Chrome or Firefox
What You'll Learn
- Understand the role of social media in business marketing.
- Identify the most relevant social media platforms for your business.
- Create and optimize business profiles on various social media platforms.
- Familiarize yourself with basic social media terms and concepts.
What You'll Earn
- A certificate of completion from The Ohio State University, Professional and Continuing Education.
Contact Us
For questions about the enrollment process, payment options, technology, or course records, please submit an inquiry and our Enrollment Support team will assist you within 24 hours during business days.